WorkConnexions

If you’re into affiliate marketing, you know it can be a cruel world out there. Most of the marketing system deployed by sites, generally favor merchants over the affiliates. Merchants receive better customer service, so on and so forth.

MoreNiche looks to be changing the playing field a bit with their service. If you wish to read about their history, you can click here. They provide stats of conversion rates, along with commission received for affiliates.

Those of us who spend any time inside the world of social media (SM) and social networking (SN) are exposed to the idea of influencers. I remain skeptical but not because I fail to recognize the importance of influencers in business, marketing and sales, but because some inside the SM and SN environment seem to be trapped inside a bottle when it comes to those they identify as influencers. In other words, they identify influencers based on their corner of the online world and mistakenly call those with lots of Twitter followers or those whose blogs get relatively high numbers of comments or even subscribers influencers. Although those attributes represent a measurement, they don't truly identify influencers.

There are some key factors that one will need to consider if they want t set up their own networking site. This is best explained by the Night Rider comparison. Face book has managed to amass over 6,000 people that are interested in the eighties Hit TV show Night Rider. It has its own Night Rider page. When the original star of the program, David Hasselhoff, heard about this, he decided to start his own net working site and cash in on the shows staying popularity.

What does this teach us about networking?

1. If you are a member of a group or share a passion, you can start own Networking site. A group of people with similar interest is an important ingredient in setting up Networking site.
2. If you lead this by setting up such a site, you can than reap the rewards and/or advertising and related products.